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Fruit and vegetable producers of southern Ukraine took part in conference “Modern Approaches to Trade in Fruit and Vegetable Products”

On April 21, at the conference hall of the business center “Bordo”, was conducted the conference “Modern Approaches to Trade in Fruit and Vegetable Products” organized by the International Trade Center and Kherson Chamber of Commerce and Industry.
The conference was a part of ITC project called “Linking Ukrainian SMEs in the Fruits and Vegetables Sector to Global and Domestic Markets and Value Chains”.
The project aims to enable small and medium-sized enterprises (SMEs) that produce and process fresh fruits and vegetables in the regions of Kherson, Mykolaiv and Odessa to increase their competitiveness and integrate into national and regional value chains, with a focus on markets in the European Union.
Conference program
| 09:30-10:00 | Registration of participants |
| 10:00-10:30 | ITC project as an instrument for effective development of the sector of vegetables and fruits trade in the southern region of Ukraine
Alyona Kolomoytseva, National Project Manager |
| 10:30-11:00 | Presentation of the results of the study of the development of the fruit and vegetable sector of the southern Ukraine.
Tetyana Hetman, expert on fruit and vegetable market of Eastern Europe |
| 11:00-11:30 | Certification of Fruit Production (GlobalG.A.P., Organic, Bio, HACCP, ISO)
Igor Chechitko, expert GlobalG.A.P. |
| 11:30-12:00 | Directions in processing fresh vegetables and fruits. The potential in the main and niche directions. What factors will provide growth?
Lyudmyla Lisyanska, Head of Procurement Department of “Arti” company |
| 12:00-12:30 | Coffee break |
| 12:30-13:00 | Presentation of the results of the study of the development of the fruit and vegetable sector of the southern Ukraine.
Tetyana Hetman, expert on fruit and vegetable market of Eastern Europe |
| 13.00-13.30 | Features of wholesale of vegetables and fruits in Ukraine.
Maria Antonova, project manager of “Kalinovka-Premium” |
| 13:30-14:00 | Successful examples of cooperation in the fruit and vegetable business of Ukraine.
Dmytro Nikolayev, Ukrainian Business Development Project for Fruit and Vegetables Jan Mishkevich, Agro-Patriot Company |
| 14:00-14:30 | Coffee break |
| 14.30-15.00 | Presentation of the results of the study of the development of the fruit and vegetable sector of the southern Ukraine.
Tetyana Hetman, expert on fruit and vegetable market of Eastern Europe |
| 15:00-16:00 | Features of working with grocery retail in Ukraine. What needs to be prepared for a Ukrainian farmer?
Discussion: representatives of retail chains Ashan, Fozzi, TavriyaV
|
| 16:00-18:00 | Trading forum
Negotiations between suppliers and purchasers of fruit and vegetable products |








Partners of THE PROJECT












